NOVEMBER 27 - 28, 2021
MELBOURNE CONVENTION & EXHIBITION CENTRE
Situation:
Rescheduled from July dates due to state COVID restrictions. 2nd major multi-facet convention of the season with previous attendance of +30k across weekend
Mission:
a. Secure facilities and fortify position against the Joes
b. Establish recruiting station
Execution:
Dynamic patrol and engaging populace in psyops PR and redirection to TF forum/FB recruit page
Administration:
a. Likely to be roaming event due to limited number of stall holders, attendance and prop-weapon restrictions.
b. Obtain suitable PR material
c. Determine event props policy
d. Network with other costume groups and vendors for future opportunities
Command and Control
Cobra Officer - 5284 Kim Elius
Summary:
1st opportunity to put boots on the ground and build profile.
a. Business cards with forum address, facebook recruit page
b. Trifold ‘The Finest’ pamphlets - who, what where, etc
c. Examples of Field manuals soft and hard copies
Physical stall:
Opportunity to contact local mixed costume groups to propose shared space?
Keep us posted. I’m still hopeful for you that this show will proceed, but I’ve seen that there have been many restrictions still in place. Looks like you are all set from a PR perspective and just need the opportunity to move forward. All the best to you.
Confirmed contacts:
13 recruits (7 cards, 6 fb link) all for follow up
4 vendors (2 comic stores, 2 collectibles)
Observtions
Cosplaying demogrphic highly saturated primarily with manga/anime genre
Older patronage more responsive to Cobra logo and G.I. Joe nostalgia
